Tip #1 Be consistent. Consistency in the timing, tone, look and feel of your email newsletter will let your readers know what to expect. Keeping the look and feel of your newsletter consistent will help ensure this method of communicating remains on brand for your...
Pinterest is so much more than a place that helps us plan a dream vacation or remodel our kitchen. While those things are great – and we’ve definitely found some of our favorite brunch recipes on this platform – Pinterest is also a tool that can help businesses...
Phase 1: Bright Idea “It was a gut feeling; we just went for it.” Just kidding. During a Monday morning team standup, Linden’s owners and leaders Maggie and Joel York casually mentioned to their team that they wanted to refresh Linden’s brand. We thought ok, great,...
Google Analytics 4 – or GA4 – is the name of Google’s new digital analytics platform. Previously, the analytics platform was UA – or Universal Analytics – but all UA accounts will be deactivated July 1, 2023. What does this mean to you? You need to migrate your...
It’s no secret that many social media platforms are pushing users to more of a video format. After TikTok generated approximately 1 billion users in six years, other platforms like Meta have taken note and made some changes to their preferred content (and algorithms)....
We develop digital marketing plans to establish key messaging, set KPI goals, measure performance and learn more about your audience. Having a plan motivates you to stick to a schedule and allows you to put those great ideas into action and see if they produce...
