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Adjusting Your Marketing During a Crisis

Making adjustments is necessary when the world around you is changing. During a crisis, whether it’s a virus or a natural disaster, it’s vital to adjust your marketing plan and your messaging in order to protect your brand. Your brand is more than a logo, it’s a...

3 Steps to a Brand Refresh

We all need to reset and refresh sometimes; taking the time to step back and really look at who we are, what we’re doing and where we’re going can provide some really energizing perspective and, often, positive forward progression. Sometimes, the brand that represents...

Leveraging Pop Culture in Your Marketing

Small is in; from creating a “baby” or mini version of something, like Baby Yoda and Baby Groot, to Mini Brands and tiny homes. It’s safe to say that the average person is familiar with Baby Yoda, whether or not they have even seen The Mandalorian. This trend isn’t...

Digital Marketing Quarterly Check-In

Keep your all your digital marketing efforts organized by checking in with all your digital tools each quarter.  Download and print a copy of this check list here.    LINDEN STAFF     We love our dogs, espresso-inspired conversations, long walks downtown, cocktails on...

Avoid Doing the Dishes and Other Home Office Tips

In the interest of transparency, I was more than skeptical when the opportunity to work from home was first proposed to me. As a designer, optimum productivity is fundamental and I couldn’t imagine a scenario where I could “bang out” work while surrounded by all of...