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Observations and explorations into things we know and things we’re learning, and a little bit about who we are, too.
What’s Shaping Marketing in 2026
Marketing never stands still and if the last few years have taught us anything, it’s that change isn’t slowing down anytime soon. As we move into the new year, we are already seeing clear shifts in how brands connect, show up and build trust with their audiences. Some tactics are evolving. Others...
Is it Time to Update Your Website?
Your website is the visual front door of your business. Often, it is the first thing a potential customer or client sees. Ask yourself this: what would a potential customer think when they visit your website for the first time? Is it outdated, confusing or hard to navigate? If so, this is a tell...
Does Your Brand Need an Email Newsletter?
I read a lot of emails. Newsletters, primarily. And by choice, if you can believe it. It’s part of my before-the-rest-of-the-house-wakes-up morning routine: Earl Grey tea, protein bar, scrolling through my inbox for news and industry updates (and maybe a little gossip), then off and running for...
More Good Reads
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